Eddy Reinoso

I’m a graphic designer based in Caracas focused
on Book Design, Exhibition Design and Identity with a deep
interest in the role of Design in Visual Culture and the
way Typography can create new meanings.

I approach my work from a cross-disciplinary perspective,
seeking to establish a collaborative dialogue with the
various disciplines and people involved in a project in order
to find the most efficient solutions to design challenges.

I’m a graphic designer based
in Caracas focused on Book
Design, Exhibition Design
and Identity with a deep interest
in the role of Design in Visual
Culture and the way Typography
can create new meanings.

I approach my work from a
cross-disciplinary perspective,
seeking to establish a
collaborative dialogue with the
various disciplines and people
involved in a project in order
to find the most efficient
solutions to design challenges.

In 2018, I worked as a freelance
typesetter for the German
publishing house Hochroth®
Heidelberg.

In 2019 I joined VACA®, a design
studio directed by Álvaro Sotillo
and Gabriela Fontanillas since
2002, where I currently work
as a designer. I also collaborate
with the Caracas Typography
Laboratory (LabTıpCCS®),
a research space that brings
together people interested
in the promotion, development,
and research of Venezuelan
visual culture with a special
emphasis on typography.

In 2018, I worked as a
freelance typesetter for the
German publishing house
Hochroth® Heidelberg.

In 2019 I joined VACA®, a
design studio directed by
Álvaro Sotillo and Gabriela
Fontanillas since 2002, where
I currently work as a designer.
I also collaborate with the
Caracas Typography
Laboratory (LabTıpCCS®),
a research space that brings
together people interested
in the promotion,
development, and research of
Venezuelan visual culture with
a special emphasis on
typography.

If you have a publishing project that requires conceptualization, and design, please contact me
and let's see if we can work together.
If you have a publishing project that requires
conceptualization, and design, please contact me and
let's see if we can work together.

Nowadays, it is essential for a brand to determine how it will behave across the wide range
of communication channels that are available. Design of graphic systems for brands, addressing the
communication needs of today's world.
Nowadays, it is essential for a brand to determine
how it will behave across the wide range of communication
channels that are available. Design of graphic systems
for brands, addressing the communication needs
of today's world.

As a designer trained at an art academy, my vision moves between the sensitivity of art and
the technical ability and synthetic view of design. This combination allows me to approach projects
in a different way.
As a designer trained at an art academy, my vision
moves between the sensitivity of art and the technical
ability and synthetic view of design. This combination
allows me to approach projects in a different way.

I have been involved in designing graphic materials for art exhibitions over the past few years,
working alongside important curators and galleries. My knowledge of typography adds value to the
design decisions that accompany the exhibitions.
I have been involved in designing graphic materials
for art exhibitions over the past few years,working
alongside important curators and galleries. My knowledge
of typography adds value to the design decisions
that accompany the exhibitions.

Let's talk about that project idea you have and find a way in which design can help make it happen
in the best possible way.
Schedule a 45-minute meetng with me. For only $120.
Let's talk about that project idea you have and find
a way in which design can help make it happen in the best
possible way.
Schedule a 45-minute meetng with me. For only $120.

© Eddy Reinoso. All rights reserved, 2026